How do you measure PR ROI and prove it to the board?

If you want to measure PR ROI that can be reported back to the board – then Inbound PR is worth investigating.
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Topics: Inbound PR,

Generating new business with Inbound PR

Learn how to make Inbound PR work for you through data-driven campaigns, content audits and strategic content placement planning.
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Topics: Inbound PR,

How to make Inbound PR work for you

Learn how to make Inbound PR work for you through data-driven campaigns, content audits and strategic content placement planning.
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Topics: Inbound PR,

Getting to grips with B2B Inbound PR in 2019

Inbound PR is the evolution of PR in a digital age. Learn why this is important for today’s B2B PR campaigns.
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Topics: Inbound PR,

Building an effective Inbound PR newsroom

Journalists are much more proactive in researching news and companies online. An effective Inbound PR newsroom can put you ahead in the race to get in the media and in front of prospects.
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Topics: Inbound PR,

The 4 essentials of delivering Inbound PR campaigns

Tired of PR campaigns that don’t link to your marketing campaigns? Here are 4 essentials to delivering an Inbound PR campaign which will change your view on PR.
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Topics: Inbound PR, PR Advice,

Get a grip on Google Analytics to measure your PR success

Public relations has always struggled to define its worth, effectiveness and benefits to a business’ bottom line. But new digital measurement tools like Google Analytics means PR pros can now measure web traffic and even track customer conversions...
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Topics: PR, B2B marketing, Inbound Marketing