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We generate measurable impact for our clients

We can talk all day about how creative and successful our campaigns are, but you don't have to just take our word for it.

Read some of our case studies below for some real examples of the results we've achieved for our clients through our mix of digitally-led B2B Technology PR programmes and content creation.
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Lansweeper logo

Industry: 

IT Asset Management, SaaS

The challenge:

Lansweeper came to ITPR looking for support to create a strategic, thought-leadership PR programme to get the brand recognised in key technology titles read by CIOs, CTOs, and IT Directors across Europe.

Results:

- 250+ pieces of earned coverage (and counting) since October 2021

- Published in 35 different countries

- A potential reach of more than 780 million people

Read Case Study

Sendcloud Logo (1)

Industry: 

eCommerce, Business

The challenge:

Having grown fast across Europe in a short space of time, Sendcloud wanted to increase its presence in the UK, a key e-commerce market, to help retailers automate and streamline their delivery processes.

Results:

- 60 pieces of coverage in UK-focused publications over five months

- 25 stories mentioning Sendcloud in the title

- 18 new backlinks to the Sendcloud website

Read Case Study
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Incopro-1

Industry: 

SaaS, Legal, Retail

The challenge:

To support the business goals of this UK-based scale-up company, Incopro needed a PR programme that could educate consumers to the risks of purchasing counterfeit branded goods.

Results:

- 122 pieces of earned media coverage over 12 months

- 88% of coverage appeared in VIP and Tier A publications - above a benchmark of 75%

- 48% of online coverage for the year included an earned backlink to the Incopro website

Read Case Study

 

INVU

Industry: 

Accounting Technology

The challenge:

We were tasked with supporting Invu with the launch of its Purchase Order Processing software by securing consistent media coverage for the launch to drive traffic towards the website.

Results:

- Generated 36 pieces of coverage for a short-term PR programme

- 18 new high domain authority links back to the Invu website

- Average website domain authority of 55 for links generated in online coverage

Read Case Study
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Privatise

Industry: 

VPN Security

The challenge:

Appstractor came to ITPR at a critical time as their product neared its official product launch date, wanting to increase online visibility and brand awareness that would ultimately increase sign-ups to the beta program.

Results:

- Earned 20 pieces of top tier coverage in four months

- 12 new backlinks created with an average domain authority of 56

- Generated over 50 new qualified leads.

Read Case Study

Celebrus

Industry: 

SaaS

The challenge:

Celebrus approached ITPR with the goal to build brand awareness through a strong media engagement strategy, wanting to boost the profiles of key decision makers and spokespeople. 

Results:

- Secured 72 pieces of coverage

- 78% of coverage placed in Top-tier media

- 26 media commentary, interviews, and feature opportunities completed 

Read Case Study

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volta logo compressed

Industry: 

Data Centre

The challenge:

Volta came to us with the challenge of building a PR and social media campaign to raise the profile of the business in a crowded market and increase traffic to the website.

Results:

- More than 30 pieces of media coverage

- Generated more than 8,500 new website visitors

- 20% of new website visits from social media

Read Case Study

Sailthru

Industry: 

Retail Technology

The challenge:

Sailthru came to us as they needed a UK PR consultancy to launch their brand and platform into the UK and generate consistent coverage in key media.

Results:

- Generated 75 pieces of coverage

- 72% appeared in top tier publications

- 12 one-on-one media interviews secured

Read Case Study

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DB ITPR

Let's Talk

When you reach out to us to schedule a time to learn more about our services, you won’t be inundated with endless phone calls and emails from eager sales reps. Instead, you’ll talk to David, one of our PR Directors.

You'll chat briefly about your business, your goals and your challenges - and we'll arrange a further call if you think we might be a good fit for you. It’s your call!

Book a free consultancy session

 

 
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ITPR NEWS
ITPR Managing Director successfully completed a Management Buyout of ITPR from Huble Digital in April 2021. Since then ITPR has opened a base in Manchester, in addition to its London base, been nominated in the Red Rose Awards for fastest growing micro business and become an Associate Partner of Preston North End FC. ITPR now also provides Internal Communication Consultancy Services to UK businesses and continues to provide Digital PR for B2B Technology business across the UK, Europe and USA.
 

 

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