Why yesterday’s PR skills don’t hack it in a Digital PR world

Digital PR campaigns require a whole new skill set than old PR including content marketing, analytics and PPC - along others.
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Topics: Digital PR,

How to get CEO buy-in for your Digital PR Strategy

What do you need to get CEO buy-in for a digital PR strategy? We take a look at the metrics and data needed to get backing for a Digital PR campaign.
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Topics: Digital PR,

Eight steps to Inbound PR success

ITPR CEO is joined by the Operations Director to explain the eight key steps to a successful Inbound PR campaign.
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Topics: Inbound PR,

Reactive PR vs Proactive PR: What’s the difference?

Don’t wait for opportunities to come to you. Learn how reactive PR is killing your campaign and the proactive PR techniques that can boost your coverage.
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Topics: Inbound PR,

How to do Media Relations with Inbound PR

Spray and prey pitching no longer works in PR but adding some Inbound PR methodology could help improve your chances of coverage
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How do you measure Digital PR ROI and prove it to the board?

Find out how to measure Digital PR ROI and prove your results to the board
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Topics: Digital PR,

Generating new business with Inbound PR

Learn how to make Inbound PR work for you through data-driven campaigns, content audits and strategic content placement planning.
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Topics: Inbound PR,

How to make Inbound PR work for you

Learn how to make Inbound PR work for you through data-driven campaigns, content audits and strategic content placement planning.
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Topics: Inbound PR,

Getting to grips with B2B Inbound PR in 2019

Inbound PR is the evolution of PR in a digital age. Learn why this is important for today’s B2B PR campaigns.
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Topics: Inbound PR,