Top tips for press release writing [& free press release writing guide]

A press release is a great way to get your story in front of a journalist if you get the basics right. Here are tips for effective press release writing.
read

Topics: PR, Earned Media, PR Advice

Is PR really about generating leads?

We investigate whether PR is really about generating leads and if so, how can lead generation play a key part on the results of a PR campaign?
read

Topics: PR Advice, PR measurement,

How to create relevant PR content

How can you ensure you are producing PR content that will get you seen online and not dumped into a journalist's junk file? We provide some top tips!
read

Topics: Owned Media, PR Advice, Digital PR

How does PR culture equate to PR success?

A happy team makes a successful campaign, but how exactly? Find out what you should be looking for PR culture-wise when it comes to picking your agency.
read

Topics: PR Advice,

Generating new business using digital PR

Learn how to generate new business using digital PR for your business!
read

Topics: PR, PR Advice, Digital PR

The 4 essentials of delivering Digital PR campaigns

Tired of PR campaigns that don’t link to your content marketing campaigns? Here are 4 essentials to delivering a Digital PR campaign.
read

Topics: PR Advice, Digital PR,

A Guide for PR Link Building

Does link building seem like a difficult practice to get right and get results from? This guide will tell you everything you need to know to get started.
read

Topics: Earned Media, PR Advice,

Survival guide: Getting through a B2B Tech PR internship (part 1)

Roxanne provides you with a guide to getting through a B2B Tech PR internship. Read what's involved within an internship in a B2B Tech PR consultancy!
read

Topics: PR Advice,

Creating an effective SEO, PR & Content strategy

SEO, PR & Content teams in many businesses & agencies work in silos. We look at how all three can work together to create an SEO, PR & content strategy.
read

Topics: Owned Media, PR Advice, Digital PR