Reflecting on one year as an Inbound PR consultancy

We take a look back at how adopting Inbound PR has benefitted our PR consultancy and why it’s arguably been our best period to date.
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Topics: Inbound PR,

How does PR culture equate to PR success?

A happy team makes a successful campaign, but how exactly? Find out what you should be looking for PR culture-wise when it comes to picking your agency.
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Topics: PR Advice,

How to do Inbound PR in 8 steps

Learn how to plan, implement and measure an effective Inbound PR in just 8 steps to give your Earned media efforts some much needed spark. 
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Topics: Inbound PR,

Why yesterday’s PR skills don’t hack it in an Inbound PR world

Inbound PR campaigns require a new skillset compared to those of the past. From analytics, to understanding wider Inbound marketing and business objectives these skills are now essential.
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Topics: Inbound PR,

How to get CEO buy-in for Inbound PR

What do you need to get CEO buy-in for Inbound PR? We take a look at the metrics and data needed to get the green light for a new PR campaign.
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Topics: Inbound PR,

Eight steps to Inbound PR success

ITPR CEO is joined by the Operations Director to explain the eight key steps to a successful Inbound PR campaign.
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Topics: Inbound PR,

Reactive PR vs Proactive PR: What’s the difference?

Don’t wait for opportunities to come to you. Learn how reactive PR is killing your campaign and the proactive PR techniques that can boost your coverage.
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Topics: Inbound PR,

How to do Media Relations with Inbound PR

Spray and prey pitching no longer works in PR but adding some Inbound PR methodology could help improve your chances of coverage
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How do you measure PR ROI and prove it to the board?

If you want to measure PR ROI that can be reported back to the board – then Inbound PR is worth investigating.
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Topics: Inbound PR,