It is widely accepted amongst B2B marketers that SEO is a vital part of the overall mix. It is often the way in which your website is first found and you are therefore put on the long list of potential suppliers.
But as any SEO expert will tell you, getting onto the first page of Google or any other search engine relies upon not just website structure and appropriate web copy, but it also requires a dedicated effort of regularly creating new external links back to your site from reputable sources.
itpr’s SEO campaigns typically result in putting our clients’ websites onto the first page of Google for their chosen terms. One client in particular rebranded and restructured the entire organisation, resulting in the way they were described – and therefore their SEO key phrases of interest – being fundamentally reassessed. Through itpr’s off-site SEO activity however, they were soon on page one for their new terms.