Customer Reference Process

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Creating content is easy – creating high quality content that will win you media coverage, new sales leads and more business takes time and expertise with the press… either or both of which may be hard to find in your organisation at the moment.

But we have it in abundance!

As part of our Customer Testimonial Package, we will discuss with you your aims, business objectives and target media – and how you want to be perceived by prospects and journalists.

We have a well-proven set of processes for extracting pertinent information from your sales and account management teams, and directly from your customers, that results in content being created that is compelling, insightful and ultimately, sales lead-generating.

Your account team will then manage the entire approval process with yourselves and your customers, and then pitch the material to your target publications – online, offline and any relevant social media – to create further sales interest. We can also help you make the most of this content via your own social networks.

Meanwhile, our in-house design and technology PR team creates attractive sales collateral using the approved content and any collateral templates you may already have, or some can be created for you.

To find our more about the value of this activity and the sales leads it can generate, click here – or of course, contact us to discuss your requirements.