PR and Shopping!
Published on February 1, 2012 | Author: Willg | Filed Under B2B PR, News, Uncategorized | Leave a Comment
A couple of weeks ago, Behind the Spin, the CIPR-supported magazine for PR students and young practitioners, asked our very own Lauren to write about how, or whether, PR has moved beyond the traditional telephone and into more modern methods of communication.
Seizing the opportunity, Lauren managed, almost instinctively, to turn the article to her first [...]
New B2B PR campaigns kicking off
Published on January 25, 2012 | Author: Willg | Filed Under B2B PR, Blog, Digital PR, News, Technology PR | Leave a Comment
2012 is already well underway, but here at ITPR we wanted to take a quick moment to reflect on the end of 2011 and the great successes that we enjoyed as the year closed out. Joining the ITPR fold in the last few months of 2011 were insurance telematic specialist MyDrive Solutions, encryption software providers WinMagic and [...]
Tech Start-Ups are in vogue!
Published on December 14, 2011 | Author: Willg | Filed Under B2B PR, News, Technology PR | Leave a Comment
By Will Gardiner, Director
Seeing Monday’s Google Doodle celebrating what would have been Robert Noyce’s 84th birthday was, for many people, the first time the name would have registered in their consciousness. But as “Bob” Noyce had a profound impact upon personal computing and consumer electronics, there aren’t many people whose lives haven’t been touched in [...]
A right pair of Mo Bros…
Published on December 7, 2011 | Author: Willg | Filed Under B2B PR, News, Twitter | Leave a Comment
Movember seems to have scarred those who took part – but it was the worth the mental ill-health, sideways glances and brazen ridicule as we raised over £1,000 for Movember’s charities.
Below are our resident Mo Bros Dave, Max, Bob and Will at the end of the long and arduous journey to Mo-dom.
Kieran seen here [...]
QR in PR?
Published on December 1, 2011 | Author: Willg | Filed Under Digital PR, Technology PR | Leave a Comment
By David Beesley, Account Manager
It seems that I can’t open a newspaper, magazine or walk past a billboard at the moment without spotting a black and white matrix square in one corner, prompting me to scan it for more information on whatever product, service or news story it is attached to. Quick Reference Codes (or QR [...]
