PR and Shopping!

Published on February 1, 2012 | Author: Willg | Filed Under B2B PR, News, Uncategorized | Leave a Comment 

A couple of weeks ago, Behind the Spin, the CIPR-supported magazine for PR students and young practitioners, asked our very own Lauren to write about how, or whether, PR has moved beyond the traditional telephone and into more modern methods of communication.
Seizing the opportunity, Lauren managed, almost instinctively, to turn the article to her first [...]

New B2B PR campaigns kicking off

Published on January 25, 2012 | Author: Willg | Filed Under B2B PR, Blog, Digital PR, News, Technology PR | Leave a Comment 

2012 is already well underway, but here at ITPR we wanted to take a quick moment to reflect on the end of 2011 and the great successes that we enjoyed as the year closed out. Joining the ITPR fold in the last few months of 2011 were insurance telematic specialist MyDrive Solutions, encryption software providers WinMagic and [...]

Tech Start-Ups are in vogue!

Published on December 14, 2011 | Author: Willg | Filed Under B2B PR, News, Technology PR | Leave a Comment 

By Will Gardiner, Director
Seeing Monday’s Google Doodle celebrating what would have been Robert Noyce’s 84th birthday was, for many people, the first time the name would have registered in their consciousness. But as “Bob” Noyce had a profound impact upon personal computing and consumer electronics, there aren’t many people whose lives haven’t been touched in [...]

A right pair of Mo Bros…

Published on December 7, 2011 | Author: Willg | Filed Under B2B PR, News, Twitter | Leave a Comment 

Movember seems to have scarred those who took part – but it was the worth the mental ill-health, sideways glances and brazen ridicule as we raised over £1,000 for Movember’s charities.
Below are our resident Mo Bros Dave, Max, Bob and Will at the end of the long and arduous journey to Mo-dom.
Kieran seen here [...]

QR in PR?

Published on December 1, 2011 | Author: Willg | Filed Under Digital PR, Technology PR | Leave a Comment 

By David Beesley, Account Manager
It seems that I can’t open a newspaper, magazine or walk past a billboard at the moment without spotting a black and white matrix square in one corner, prompting me to scan it for more information on whatever product, service or news story it is attached to. Quick Reference Codes (or QR [...]

Movember – we’re halfway there!

Published on November 17, 2011 | Author: Willg | Filed Under News, Technology PR, Twitter, Uncategorized | Leave a Comment 

By Max Deeley, Account Manager
Whose Mo is it anyway?
So at itpr we’ve all been doing our bit for Movember and growing our Mo as best we can. Some, it has to be said, to better effect than others. But it’s created tension in the office, jealousy, and downright thievery.
That’s right, someone’s stolen my tash. But it’s [...]

Relax, it’s only social media

Published on November 2, 2011 | Author: Willg | Filed Under B2B PR, Digital PR, Technology PR, Twitter | Leave a Comment 

By Kieran Kent, Director
The world seems to have gone social media mad of late, with companies in a hurry to implement PR strategies for Twitter, Facebook, LinkedIn, Wikipedia and a range of other social tools. However, in the rush to embrace all things social, B2B companies need to remember the fundamentals of good PR – know [...]

Movember… What were we thinking?!

Published on November 1, 2011 | Author: Willg | Filed Under Uncategorized | Leave a Comment 

The first day of November is a solemn occasion… Many men rise from their beds and realise that a day quite like this will simply not occur for another 29 days.
For when they sleepily lather their faces with shaving foam, or take the electric razor out of its holster, this will be the last time [...]

ITPR wears it Pink…

Published on October 31, 2011 | Author: Willg | Filed Under News, Technology PR | Leave a Comment 

By Lauren Symons, Senior Account Executive
When Breast Cancer Campaign’s annual Wear it Pink day came around, ITPR went to town!
Every employee wore pink (including three of us wearing identical shirts and one dodgy cross dresser!), there was a Pink-centric raffle and even pink food on offer!
Prizes for the raffle ranged from luxury pink Champagne, scrumptious chocolates, [...]

Rock, Paper, Scissors – Champion!

Published on October 24, 2011 | Author: Willg | Filed Under News | Leave a Comment 

Normally, a blog title such as this would be a feeble attempt at a witty pun – but in this instance, it’s entirely factual…
Max, an intrepid account manager of ours, agreed (in what must have been a beer-fulled haze) to participate in the third annual UK Rock, Paper, Scissors Championship this weekend (yes, such a [...]

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