Corporate Photography
Everyone knows a photographer and many people think that anyone can look through a viewfinder and push a button. But what makes the difference between holiday snaps and Lord Snowdon? Talent.
Editors have only a limited amount of space and time, and when faced with a decision over which article to use at a given moment, it is often the availability and quality of photography that will be the deciding factor.
So, if you were an editor, what would you choose – the poorly-composed, shadow-strewn photo of a spokesperson against a blank wall in a generic office setting – or worse still, up against a brick wall - or one of the below from our high-quality freelance photographers?
See our guidelines for excellent corporate photography
Why undermine your excellent thought leadership material and its potential in the press with poor photography? An editor wants to make a page attractive, so help make it easy!